MAT HARTLEYSales & Marketing Strategist
Home/Monthly marketing

A continuing marketing relationship

Your marketing.
Moving forward every month.

A consistent partner for SEO, content, campaigns and website improvements, with the work shaped around your business.

The marketing work

A clear message.
Made visible.

Website builds, lead generation, sales systems and the creative that supports them. Explore the connected work behind three different businesses.

01 / Helmsley Country Estate

Connect the website, leads and sales.

My work for Helmsley covers the entire estate website, Meta lead generation, Zoho lead flow and sales management. Campaign creative and estate sales material support the same buyer journey.

  • Complete estate website and interactive masterplan
  • Meta campaigns and lead generation
  • Zoho lead flow into the sales process
  • Sales management and buyer follow-up
  • Marketing creative and sales material
Discuss marketing for my business
Explore the full project

02 / Bushman Rock

One estate. A complete marketing and sales system.

My work for Bushman Rock brings together the full CRM, estate website, brochures, interactive maps and 3D flyovers, alongside the visual identity and sales material. The project connects how buyers explore the estate with how the sales team manages the enquiry.

  • Full estate CRM, sales pipeline and plot inventory
  • Website, buyer journeys and enquiry capture
  • Interactive maps, masterplan and property exploration
  • 3D visualisation and completed estate flyovers
  • Brochures, digital flyers and sales copy
  • Viewing and follow-up workflows
Discuss marketing for my business
Explore the full project

A closer look at the work

Explore the estate.
See the system behind it.

90-second rendered flyover of the proposed development. 3D estate visualisation, with illustrative buildings and landscape.
View the brochure design (PDF)Explore the interactive map

The system behind the sales work

A full CRM for the estate team.

The full CRM is part of the Bushman Rock build. A guided demonstration can show how the estate’s enquiries, property information and sales work come together.

  • Leads and sales stagesEnquiries, deals and the team’s next sales actions.
  • Plots and inventoryProperty information, inventory and reservations.
  • Viewings and follow-upBookings, calendars, tasks and buyer conversations.
  • Source tracking and reportingLead sources and pipeline information for review.
Request a CRM walkthrough

03 / König Coffee

The website, the ads and the lead flow.

My work for König Coffee spans the website, Meta ad campaigns and Zoho lead flow, with ongoing SEO, content, social publishing and campaign review. The work connects product discovery and advertising to enquiries and the follow-up process.

  • Website design and product enquiry journeys
  • Meta ad campaigns, concepts and creative
  • Zoho lead flow into the follow-up process
  • SEO, product information and buying guides
  • Social content, publishing and scheduling
  • Campaign review and ongoing marketing
Discuss marketing for my business
Explore the full project

A PLAN, THEN THE WORK

Keep the priorities
connected to delivery.

Marketing needs regular decisions and attention. We start with what the business is trying to achieve, agree the useful work and build a monthly rhythm around it.

The channel mix and delivery scope are chosen for the business. That gives the work a clear purpose and a practical basis for review.

Discuss monthly marketing

What the work can include

Choose the useful work.
Give it a clear purpose.

SEO & useful content

Topics, service information and page improvements grounded in the customer’s questions and the business’s actual expertise.

Campaigns & creative

Campaign direction, relevant copy and visual work, with the specific channels and publication steps agreed.

Website & enquiry journey

Improve how customers understand the offer, make contact and reach a useful next step.

Review & next priorities

Keep completed work, observations and next decisions visible. Treat results as evidence to review rather than promises to invent.

LET’S TALK ABOUT YOUR BUSINESS

What would you like
to move forward?

Bring the business problem, the unfinished idea or the work that needs a clearer direction.

Discuss my businessmat@mathartley.com
ACTUAL PROJECT MATERIAL

Project output

MAT HARTLEY CONSULTING

Let’s talk business.

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